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    • Campaign Management
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Marketing Campaign Management

Your objectives:

  • Running multiple campaigns in an efficient manner
  • Personalizing communication for diverse client segments
  • Crossmedial - utilizing all the media channels
  • Increasing the satisfaction and loyalty level for clients

Infodata has the solution!

Infodata offers full campaign management services. Starting with planning, deployment up to analizing communication procedures, we are your professional partner.

For start, together with you, we create a concept and plan every step of the campaign. Based on this concept Infodata evaluates technical demands and established optimal communication channels.

For a more precise campaign target, we prepare your addresses and compose categories of target groups from existing clients in your database.

During the campaign, Infodata leads and controls every action. We fully assume the magament of answers from direct marketing campaigns including gathering and introduction of the data, along with preparing the database for future emails.

In the end the actions of Infodata are analized and evaluated. The data obtained composes a base for the optimisation of future campaigns.

An efficient campaign could include the following services

  • Planning/ Optimisation
  • Attracting partners
  • The ongoing of the campaign
  • Processing answers to the campaign
  • Coordonating / Supervising campaign production
  • Planning and coordonating client communication
  • Generating lead-ins and optimisation
  • Management of lead-ins and potential clients

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